Holistic service range based on almost 20 years experience.
From design sprints and short workshops to holistic product strategy, UX/UI design and content creation, I enjoy doing everything with passion and powerful outcomes.
In Berlin, remote our in the D/A/CHΒ region.
Research
- π―οΈ Holistic big data research with qualitative and quantitative methods
- π Fast design sprint research
- π€ User, expert and stakeholder interviews
- πͺΌ Target group deep dives & needs & mapping
- πΊ Problem identification and opportunity area investigation
- βοΈ Research reports, documentation and sales pitch decks
Strategy
- π Value Proposition Canvas and MVP Definition
- πΊοΈ Customer Journeys and User flows
- 𧬠Information architecture and Data flows
- π Rapid Prototyping & Testing
- π₯ UX KPI definition
- β¨ Sales pitch decks
- π₯· Content strategy and content creation
UX and UI Design
- π οΈ Component definition and creation
- π€ Product tonality and brand definition
- πͺ
Visual design exploration
- ποΈ Design system creation
- π User stories and documentation
- πͺ Development briefs
- π Tracking concept
Projects are more important to me than budgets.
That doesn't mean that I work pro bono, but a variety of interesting projects is more important to me than to stick to a certain rate. I work in everything from start-ups to large corporations. Except politics, the meat and alcohol industry.

annika.grothe@gmail.com
+49 176 31171440